It's August! If you're a loyalty member you may receive our newsletter by mail or email. If you're not a loyalty member, contact us to learn more! August News From Hawaiian South Shore I'm Finally Figuring out Why By David Kelly, Owner, Hawaiian South Shore I spent most of my younger days growing up in Okinawa and I knew it was different compared to Japan. As I get older, I am noticing that I am more Okinawan than Japanese. Yes, I know the people are different looking and the food is different, but I thought I was more Japanese in just...

We're stoked to carry Octopus Deck Pads at Hawaiian South Shore! This brand is solid. If you're not familiar with them yet, allow Nate Tyler, Chippa Wilson and Dion Agius to introduce themselves below... OCTOPUS is a technical surf company with a modern aesthetic. We build products that reflect the performance requirements and sensibilities of our team riders. (the) OCTOPUS was founded in 2014 by our group of friends because we wanted to create a new project / experiment / surf company that was owned and run by surfers.  No big investors.  No one to answer to.  No rules to...

Globetrotting surf legend Kanoa Dahlin had only one problem – his fins weren’t giving him the drive he knew that he was capable of. A North Shore native, Kanoa entered the pro surfing arena at just 21 years old. Although he has shredded the waters of over half the earth, he could not find a fin that fit both the riding condition and his style. So with the help of a few of his pro surfer friends, he took over the fin design scene himself. “I’ve been really lucky to have all my peers surf my fins because it helped...